Acceptable Use Policy

In short: peptide and research-compound brands, including stores that sell for research use only, are accepted under this policy, along with supplement, nutraceutical, wellness and other high-risk brands. This policy is about how messages are written and sent, not whether your category is welcome.

This policy is part of the TellySend Terms of Service and applies to every brand and agency account, and to every email and text message sent through TellySend, whether our team sends it or yours does. TellySend is operated by Allante Johnson LLC.

1. Categories we accept

TellySend is built for regulated and high-risk ecommerce categories. Brands in these categories are accepted for email, and for SMS once registered with the US carriers:

• Peptides and research compounds. Including stores that sell for research use only.
• Supplements and nutraceuticals. Vitamins, powders, capsules and functional products.
• Wellness, longevity and anti-aging. Brands built around recovery, performance and healthy aging.
• Nootropics and sports performance. Focus, energy, training and recovery products.
• CBD and hemp. Where it's legal to sell and ship.
• Other high-risk categories. Not sure your category fits? Tell us what you sell and we'll give you a straight answer in writing.

Selling in one of these categories is not a policy issue here. It's who the platform and the team are built for. See who we work with for more.

2. Writing about research-use products

If a product is sold for research use, every message about it reads that way:

• No dosing, protocols or instructions for human use.
• No claims that a product treats, cures or prevents a disease or condition, and no "FDA approved" unless it is.
• No human results, testimonials or before-and-after stories.
• Your store's research-use statement included where your store uses one.

Supplement and wellness copy follows the same idea: describe the product honestly and leave out disease claims. Our team writes and checks copy to these rules before it sends.

3. Consent and contact lists

• Every contact opted in to hear from you, through your store, a signup form or a checkout box. TellySend keeps the record of when and where.
• No bought, rented, scraped, appended or shared lists.
• Lists you bring come with where they were collected. Contacts without a recorded opt-in are left out of campaigns by default.

4. Email

• Your business name and postal address in every email, and an unsubscribe that works on the first click. TellySend adds both to every send.
• A From name, address and subject line that honestly say who the email is from and what it's about.
• Prices, offers and discount codes that are accurate. A code named in an email must exist in your store.
• Links that go to live pages. We check every link before a campaign sends.

5. Text messages

• Written consent to receive texts from each number, with the opt-in wording saved.
• Registration with the US carriers before the first message. What a brand can text depends on what it sells and on what the carriers approve, and we write texts to the carriers' rules.
• Every text names your brand, and opt-out instructions are included.
• STOP is honored immediately and HELP is answered.
• Texts go out in daytime hours only, 11 AM to 8 PM Eastern, with Alaska and Hawaii numbers held for their own daytime.

6. What no account may send

Whatever you sell, TellySend can't be used to send:

• Messages to people who didn't opt in.
• Phishing, or messages that pretend to come from someone else.
• Malware, or links that hide where they really go.
• Content that's illegal where you sell or ship, or where it's received.
• Harassment, threats or hateful content.

7. Sending health

Mailbox providers judge every sender on bounces and spam complaints, and TellySend watches both on every send. If spam complaints reach 0.3%, the line Google acts on, or bounces climb past a safe level, sending pauses automatically so your domain isn't damaged. We'll tell you why and work with you to resume.

8. How we apply this policy

When a message or a list doesn't fit this policy, we fix it with you first: we edit or hold the message, set contacts aside, or slow sending. Serious or repeated problems, such as mailing people who never opted in, are handled under the Terms of Service.

9. Questions and reports

Not sure your category or a message fits? Tell us what you sell and we'll confirm in writing before you move your list. To report a message sent through TellySend, use our contact page. Anyone who receives a message can unsubscribe from an email with one click or reply STOP to a text.

10. Changes

We may update this policy. We'll change the date at the top and tell customers about significant changes by email before they take effect.

Common questions